Internet Marketing Tools

Here is a comprehensive list of all of the Internet marketing tools that I use on a regular basis.

Google Keyword Tool – This is a free tool that will help you build out your keyword list and find estimated search volume. Note: Take the search volume numbers with a grain of salt, not always the most accurate.
Google Trends – This is another free tool that Google made to help you take a dive into the search trends of various keywords.
Google Insights – Yet another free tool from Google that will give you some insights into the your keyword list.
Wordtracker – Wordtracker is useful for finding competition numbers for a large keyword list.
Wordstream – This free keyword research tool provides a cool interface for researching keywords and building out your keyword list.

Aweber – One of the most reputable names in email marketing.
Constant Contact – One of the most user-friendly interfaces for managing an email list.

Google Analytics – In my opinion Google Analytics will work great for 95% of websites. Google Analytics will give you insight insight into all common metrics for tracking visitors on your website.
Omniture – Owned by Adobe, Omniture offers almost unlimited insight into website usage… But it comes at a price.
Raven Tools - I really can’t say enough good things about the product/service from these guys. It is an amazing platform for keyword tracking and competitive analysis.